The Institute for Integrative Nutrition pioneered the health coaching profession 30 years ago.
It’s now evolving into the world's leading integrative health education and certification platform with the largest global presence of Health Coaches—over 160k coaches and teachers in over 175 countries.
With INN’s growing demands, it needed support to enhance its marketing efforts and boost reach and user engagement.
Designing for growth, scaling for success.
AI/R Avenue Code’s Design team worked on the brand, website, and product, responsible for bridging marketing and product and connecting opportunities based on user research and data analysis.
Mobile app development
Product iteration
Discovery process to analyze user behavior for prototyping and conducting the handoff to development
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